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The "I Hate Selling" Book: Business-Building Advice for Consultants, Attorneys, Accountants, Engineers, Architects

 
The I Hate Selling Book
AMACOM | 1994-11-01 | ISBN: 0814402453 | 240 pages | PDF | 1,7 MB

If you're like most consultants and service professionals, you probably can't stand selling. But without a consistent marketing effort, your business is doomed to stay small, if it survives at all, warns Allan Boress. Fortunately, you probably already possess the skills you need to dramatically increase your business. All you need is to sharpen them up and use them effectively. And that's where the "I Hate Selling" Book comes in. It's the first book to totally reinvent the sales process for the consultant and other service providers and help you "close" over 90% of your sales opportunities.

An excellent book, don't miss it! When you are selling non-tangibles, clients purchase the "PROVIDER" of the service or product, Not "the service or product." Professional selling is easy once this concept is fully understood. This book serves as a good guide to any professional or otherwise who wishes to build a stronger business and better sales. The processes are clearly laid out, make sense and are easily followed by anyone who has the desire to accomplish more by using a natural process rather than hard selling techniques.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:41 | Comments (0)
Ernst & Young's Financial Planning Essentials

 
 
Ernst & Young's Financial Planning Essentials
Wiley | 1998-12-18 | ISBN: 047131644X | 297 pages | PDF | 1,3 MB

Ernst & Young's Financial Planning Essentials makes it easier than ever to take control of your money and start reaching your financial goals today. Drawing on the incomparable experience of Ernst & Young, it's packed with practical tips and strategies to start you on the road to smart financial planning.

This short, handy guide covers all the basics, including:

* Understanding your current financial situation
* Setting your financial goals
* Learning to build wealth
* Evaluating the different kinds of investments
* Protecting your finances against the unexpected
* And much, much more . . .

Plus, there are plenty of worksheets, charts, real-life examples, and special features, including:

* $PLANNERS—quick planning tips for a bright financial future
* $BUILDERS—money strategies to help you reach your goals
* $SAVERS—ideas that can save you money right away

ERNST & YOUNG LLP's personal financial counseling practice tailors financial strategies for people at all income levels. The firm is the author of the bestselling Ernst & Young Tax Guide as well as a wide array of books on business and money management.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:44 | Comments (0)
Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work

 
Sales Promotion
Kogan Page | 2003-07 | ISBN: 0749438649 | 256 pages | PDF | 8,3 MB

"This book reveals the changing face of our industry and shows the importance of first principles combined with practical advice. Sales Promotion is essential reading for any practitioner." --Edwin Mutton, Director General, Institute of Sales Promotion

This books adds some new things to the previous second edition by Cummins. For those involved in the sales promotion field, this book is a must to keep updated.


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Posted in books by bahalaka on Jul. 10, 2008 // 01:46 | Comments (0)
The Power of Minds at Work: Organizational Intelligence in Action

 
The Power of Minds at Work
AMACOM | 2002-11-06 | ISBN: 0814407374 | 240 pages | PDF | 1,4 MB

Reveals how the smartest (and dumbest) organizations function, and how executives and managers can make their own departments and companies work more intelligently. Provides a practical framework for defining, assessing, and developing the collective intelligence of any enterprise.

Karl Albrecht's latest book gets to the heart of organizational perfromance. He builds a compelling case that the root causes of organizational performance are directly linked to how well the collective intelligence is managed. Albrecht's vast experience and the case examples he articulates, demonstrate how organizations waste the majority of the combined intelligence that is available to them. He directly links a vast amount of "brain" research to organizational performance issues. The reader will find useful models checklists and tests to conduct their own diagnosis of their organization's mental accuity.


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Posted in books by bahalaka on Jul. 10, 2008 // 01:48 | Comments (0)
Adobe Photoshop - Every Tool Explained

 
 Adobe Photoshop - Every Tool Explained
RAR | 5 MB | PDF | 132 PAGES

Unleash the full power behind every icon in the Photoshop toolbar
130 pages of easy-to-follow tutorials and expert advice to help develop your Adobe Photoshop skills! Full of projects and tips on how to use Photoshop easily and how to get the best out of one of the best photo imaging programs out there.

Subjects covered in the book include:
Selection Tools in Photoshop
Navigating and Editing Your Images
Using the Brushes and Pencil Tools
Using the Cloning and Healing Tools
The Gradient, Eraser and Fill Tools
Getting to Know the Effects Tools
Working with the Type Tool
Working with Paths, Vectors and Masks
Annotations, Notes and the Measure Tool
Creating Top Quality Artwork

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Posted in books by bahalaka on Jul. 10, 2008 // 01:49 | Comments (0)
The Jungle Effect: A Doctor Discovers the Healthiest Diets from Around the World--Why They Work and How to Bring Them Home

 
Daphne, M.D. Miller “The Jungle Effect: A Doctor Discovers the Healthiest Diets from Around the World--Why They Work and How to Bring Them Home"
Collins | 2008-05-01 | ISBN: 0061535656 | 384 pages | PDF | 2,1 MB

Pizza, pasta, hamburgers, sushi, tacos, and french fries . . . whether our ancestors were born in Madrid, Malaysia, or Mexico, chances are our daily food choices come from all around the globe. Unfortunately, we have taken some of the worst aspects of our varied ancestral menus to turn healthy cuisine into not-so-healthy junk food. Where did we go wrong?
Why is it that non-Western immigrants are so much more susceptible to diabetes and other diet-related chronic diseases than white Americans? How is it possible that relatively poor native populations in Mexico and Africa have such low levels of the chronic diseases that plague the United States? What is the secret behind the extremely low rate of clinical depression in Iceland—a country where dreary weather is the norm? The Jungle Effect has the life-changing answers to these important questions, and many more.
Dr. Daphne Miller undertook a worldwide quest to find diets that are both delicious and healthy. Written in a style reminiscent of Michael Pollan and Barbara Kingsolver, this book is filled with inspiring stories from Dr. Miller's patients, quirky travel adventures, interviews with world-renowned food experts, delicious (yet authentic) indigenous recipes, and valuable diet secrets that will stick with you for a lifetime.
Whether it's the heart-healthy Cretan diet, with its reliance on olive oil and fresh vegetables; the antidepression Icelandic diet and its extremely high levels of Omega 3s; the age-defying Okinawa diet and its emphasis on vegetables and fish; or the other diets explored herein, everyone who reads this book will come away with the secrets of a longer, healthier life and the recipes necessary to put those secrets into effect.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:50 | Comments (0)
Robot Builder's Bonanza

 
 Gordon McComb, «Robot Builder's Bonanza
McGraw-Hill/TAB Electronics | 2000 | English | ISBN: 0071362967 | 720 pages | PDF | 4.6 Mb

This book offers a series of easy-to-do projects ranging from adapting common toys to walking robots to giving your robot sound capabilities. He includes new information on LEGO(R) Mindstorms(tm), microcontrollers, robotics programming, and other technological developments. For learning the various components of putting together a robot, this is a great guide, and of course, as one would expect from the author, there are many useful resources listed.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:53 | Comments (0)
Vice Slang

 
 Tom Dalzell, Terry Victor "Vice Slang"
172 pages | Publisher: Routledge; 1 edition (December 1, 2007) | English | ISBN: 0415371813 | PDF | 4,1MB

Are you a bit of a chairwarmer? Do you use the wins from a country straight to get scudded on snakebite in a blind tiger? Do you ride the waves on puddle or death drop?

Vice Slang gently eases you into the language of gambling, drugs and alcohol, providing you with 3,000 words to establish yourself firmly in the world of corruption and wickedness. All words are illustrated by a reference from a variety of sources to prove their existence in alleys and dives throughout the English speaking world. This entertaining book will give you hours of reading pleasure.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:54 | Comments (0)
Effective Meetings Teacher's Book

 
 Jeremy Comfort "Effective Meetings Teacher's Book"
Publisher: Oxford University Press | 240 pages | English | ISBN: 0194570924 | PDF | 4.3 MB

This new series of video-based courses is aimed at professional people who need to improve their language and communication skills in specific business areas. Each course takes a common business function such as giving a presentation or participating in a meeting, and takes learners through a stage-by-stage analysis of the skills and language they need to perform these functions effectively in English.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:56 | Comments (0)
Who Are You?

 
Gangaji "Who Are You?: The Path of Self-Inquiry"
Publisher: Sounds True; Unabridged edition (October 2005) | English | ISBN: 1591793866 | PDF | 64 MB

In the search for truth, there is only one question that needs to be answered: Who am I?
This inquiry into the self is the core of advaita vedanta (radical non-dualism) – a timeless teaching for breaking free of mental bonds and reclaiming your true identity: the Infinite that is beyond death.
On Who Are You? American-born spiritual teacher Gangaji spells out the bedrock principles of self-inquiry – a cluster of no-nonsense concepts that reveal how to effortlessly step outside limited psychological conditioning and mental constructs into the freedom, expansiveness, and peace of your own true nature.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:57 | Comments (1)
Gray Hat Hacking, 2nd Edition

 
Gray Hat Hacking, 2nd Edition
McGraw-Hill | Dec 2007 | ISBN: 0071495681 | 550 pages | PDF | English | 8.4 MB

Prevent catastrophic network attacks by exposing security flaws, fixing them, and ethically reporting them to the software author. Fully expanded to cover the hacker's latest devious methods, Gray Hat Hacking: The Ethical Hacker's Handbook, Second Edition lays out each exploit alongside line-by-line code samples, detailed countermeasures, and moral disclosure procedures. Find out how to execute effective penetration tests, use fuzzers and sniffers, perform reverse engineering, and find security holes in Windows and Linux applications. You'll also learn how to trap and autopsy stealth worms, viruses, rootkits, adware, and malware.

- Implement vulnerability testing, discovery, and reporting procedures that comply with applicable laws
- Learn the basics of programming, stack operations, buffer overflow and heap vulnerabilities, and exploit development
- Test and exploit systems using Metasploit and other tools
- Break in to Windows and Linux systems with perl scripts, Python scripts, and customized C programs
- Analyze source code using ITS4, RATS, FlawFinder, PREfast, Splint, and decompilers
- Understand the role of IDA Pro scripts, FLAIR tools, and third-party plug-ins in discovering software vulnerabilities
- Reverse-engineer software using decompiling, profiling, memory monitoring, and data flow analysis tools
- Reveal client-side web browser vulnerabilities with MangleMe, AxEnum, and AxMan
- Probe Windows Access Controls to discover insecure access tokens, security descriptors, DACLs, and ACEs
- Find and examine malware and rootkits using honeypots, honeynets, and Norman SandBox technology

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Posted in books by bahalaka on Jul. 10, 2008 // 01:58 | Comments (0)
Cancer Gene Therapy: Past Achievements and Future Challenges (2000)

 
Cancer Gene Therapy: Past Achievements and Future Challenges
Publisher:Springer | English | ISBN: 0306461919 | 496 pages | 2000 | PDF | 14 MB

Description: This book brings together all major work achieved during the last decade in the exciting and promising field of cancer gene therapy, focusing on the achievements and definition of future goals. Providing a picture of the vectors available to carry genes in human tumours, it describes the available genes with different mechanisms of action as well as different systems that could be used for targeting tumour cells in humans. A comprehensive review of the important preclinical and clinical studies in cancer gene therapy, Cancer Gene Therapy should be of interest to experts as well as to newcomers to the field.

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Posted in books by bahalaka on Jul. 10, 2008 // 01:59 | Comments (0)